Limor Edri

Marketing Manager

With more than seven years of professional experience in marketing, advertising, and brand management, she specializes in developing strategic marketing initiatives and leading integrated 360° marketing operations.

In her role, she is responsible for developing and executing the Company’s marketing and communications strategy, strengthening the Group’s brand positioning, and managing its brands and projects. She leads advertising, digital marketing, content development, and public relations initiatives.

In addition, she oversees cross-functional coordination across the organization, manages relationships with suppliers and advertising agencies, and drives marketing activities that support the Company’s strategic objectives, business growth, and the advancement of its development, real estate, and infrastructure operations.

Her work is guided by a broad business perspective, strategic thinking, the ability to lead cross-organizational initiatives, manage complex projects, and execute end-to-end marketing strategies, with a strong commitment to excellence, innovation, and creating lasting business value.

Residential Projects for Sale

פרויקטים למגורים המשלבים תכנון קפדני, איכות בנייה גבוהה ועיצוב עכשווי — בפריסה ארצית ובסטנדרטים הגבוהים ביותר
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Building the Nation, Shaping the Future

For more than 50 years, the Sami Noufi Group has been delivering large-scale projects across Israel in the fields of infrastructure, construction, development, and real estate. Over the years, the Group has built a strong reputation founded on professionalism, stability, advanced execution capabilities, and an uncompromising commitment to quality.

Combining extensive engineering expertise with advanced technologies, the Group transforms ambitious vision into precise, high-quality execution. Guided by the values of heritage, innovation, and community responsibility, Sami Noufi & Sons views every project as an essential contribution to the national mission of building and developing Israel for future generations.

Building the Future, Shaping Quality of Life

Construction is about far more than building roads or erecting structures—it’s about creating a new reality. As part of our commitment to sustainable development, we incorporate green building principles, promote urban renewal, and deliver critical national infrastructure projects while preserving natural resources and creating high-quality living environments for future generations.

A Foundation You Can Rely On

The Company’s success is built on the core values of trust, commitment, and uncompromising professionalism. With nearly five decades of experience, Sami Noufi & Sons Ltd. is leading projects valued at billions of shekels, ranging from the construction of modern residential communities to the development of transportation infrastructure and some of Israel’s most complex civil engineering projects.
We remain committed to building, innovating, and leading with a deep sense of purpose—serving the nation, strengthening our communities, and helping shape a better future for generations to come.

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Projects Under Construction
Haifa
Herzliya
Lod
Ramla
Beit Kama
Dead Sea
Be'er Sheva
trough
Arava Highway
Yotvata
Timna
Kibbutz Eilat
Eilat